AICI Canada

Association of Image Consultants International (AICI) Canada Chapter

What is Image Consulting?

Do you recognize room for improvement in your appearance, communication, or behavior? Have you decided to upgrade your image, but are wondering how to proceed? If you are a business owner, are your employees not living up to your expectations with regard to their image? This section contains information about how an image consultant can be of service to you.


How an Image Consultant Can Help You

An image consultant guides you in presenting yourself to your best advantage and in expressing your highest potential. Whether you are an individual or a business, whether you work outside the home or not, an image consultant can teach you how to polish your image in three areas:

  • Your physical appearance – Grooming, hair, makeup, color, wardrobe, and personal shopping.
  • Your behavior – Social skills, stress management, etiquette, civility and protocol.
  • Your communication skills – Diction, body language, relationship-building and conflict resolution.

An image consultant utilizes the learning environment you find most comfortable and convenient, whether it be a personal consultation in your office or home, a coaching session over the phone, a presentation to your executive team, a seminar for your employees or a workshop at your annual conference.


How an Image Consultant Meets Your Unique Needs

Because many people want the advantage of making a unique impression in many areas of their lives, image consulting has grown to include many specialties.

This means you can find a consultant who not only offers excellent image services, but who also provides expertise and an in-depth focus on the specialty in which you are most interested. Image consulting specialties include being a spokesperson, a fashion show coordinator, a fengshui expert, a wardrobe consultant, a color specialist, a personal shopper, a clothing or uniform designer, a hair stylist, a makeup artist, an etiquette consultant, or a branding specialist, among many others.

Many image consultants specialize in meeting the needs of certain client groups: politicians, media personalities, corporate trainers, professional speakers, or individuals who are tall, full-figured or petite, for example. Other image consultants work exclusively with men, women, teens or children.

An image consultant may also represent a line of clothing, accessories, eyewear, makeup, or other products; they may also offer books or information materials focusing on their area of expertise.


Find an Image Consultant